Essential is no longer selling phones, but should we still believe in Andy Rubin's vision?


December 29, 2018



Apparently Essential doesn’t feel like a full product catalogue are all that necessary to a sound business plan. Following a Bloomberg report that claimed the fledgling and flailing phone maker headed by Android creator Andy Rubin has slashed its workforce by 30 percent and was prepping the company for a sale, Essential has now stopped selling its namesake product, the PH-1, a titanium-and-ceramic beauty of a handset that never quite lived up to its own hype.

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